Save the Date: More Than A Message
Who: This training is being conducted by Water Words that Work, LLC, and is brought to you by the Alliance for the Chesapeake Bay, University of Maryland Environmental Finance Center, and Capital Region Council of Governments.
Session 1: “What happens when your message is out there?” You will discover how to predict the number of people who will notice your message, and how to measure their response, Eric Eckl, Water Words that Work
Session 2: “Ready, Aim, Fire! or Ready, Fire, Aim? “You will explore the basics of target audience research and how to choose among print, online, media, and face-to-face delivery , Eric Eckl, Water Words that Work
Session 3: “ Plan Your Work, Work Your Plan” You will dive deep into successful and unsuccessful outreach case studies, and learn to mimic the best practices and avoid rookie mistakes, Eric Eckl, Water Words that Work
Lunch is included.